How does personal brand relate to consulting, with Mary Henderson

Mary is a Transformational Leader and an internationally recognised Personal Branding & Online Business Specialist.

Mary helps Industry Experts systemise, digitalise and commercialise their knowledge, wisdom and skills into a scalable & profitable online business and a brand so they become an authority in their niche or industry.

Mary has 22+ years of experience building 7 & 8 figure businesses & building high-performance sales teams in the IT sector and 15 years delivering online solutions for large and small businesses. She has been featured in many publications and is regarded a thought leader in the digital sector.

00:00 Intro, Linode, and what is a Personal Brand
01:54 MSPs are falling down on personal branding – how do you fix this?
04:04 Branding vs lead generation
05:18 How does someone implement this?
06:48 Can this be systemized?
07:27 What from software applies?
11:35 How do you convey deep technical knowledge?
13:28 How can listeners learn more?

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