I’m adding a new segment to the show here where I review some community sentiment. I’ve been scouring for nuggets of insight – and will be sharing ones I found impactful. This comes from a review of the various online communities I listen to (and share stories with).
In a discussion about starting an MSP, the consensus is to avoid restaurants, retail, and bowling alleys. These are low-margin opportunities with high turnover, and the work is generally not enjoyable.
The community also discussed attacks on YouTubers and how they can be prevented. Security awareness training is suggested to be more effective than AV/EDR in preventing these types of attacks. Next-gen AV is also considered an integral part of any security strategy, but you need more than just AV. The root cause of the attacks, in case you hadn’t been tracking, was session hijacking.
Apparently, due to a mistake by Microsoft, some traffic from Google Fiber is being routed through Russia. This affects those with a conditional access policy preventing logging in outside the US. There has yet to be an official word from Google on this at the time of this story.
Why do we care?
I’m intrigued by the sentiment that restaurants and retail are low-margin, mainly as I know there’s an entire association of service providers who focus entirely on retail. My instinct is that this space would also be ripe for standardization, which is a tenant of classic managed services offerings. I’d posit that it’s likely a bit harder, and thus the pushback… but in complex problems, likes the higher value.
The attacks on YouTubers highlight the fallibility of humans – they’re getting in by users clicking on things that appear to be legitimate. Linus Tech Tips was the recent one here, and a salesperson opened a proposal – sure, it was a zip and not a PDF, but it was a targeted phishing attack.
The last story is one I pondered as an example of… is this useful? I want your feedback – what do you want to hear about? What kinds of stories interest you, and what don’t? Listeners… I’m listening here.