2025 Tech Outlook: AI Trends, Bespoke Platforms, and MSP Confidence w/ Seth Robinson & Rich Freeman

Host Dave Sobel welcomes Seth Robinson, Vice President of Industry Research at CompTIA, and Rich Freeman, a seasoned journalist and analyst specializing in the SMB channel. The discussion centers around CompTIA’s recently released outlook for 2025, which highlights the ongoing optimism within the technology sector, particularly among IT professionals and channel firms. Despite this optimism, the report reveals a concerning trend: fewer than half of businesses express confidence in their basic IT services, a decline from a decade ago. This lack of confidence may hinder the adoption of advanced technologies, prompting a deeper exploration of the factors influencing these sentiments.

Seth elaborates on the dual nature of the current technology landscape, where businesses are eager to invest in technology for strategic purposes but are simultaneously seeking measurable returns on those investments. The conversation touches on the challenges faced by IT professionals as decision-makers demand more certainty regarding the effectiveness of their technology expenditures. Rich adds to this discussion by highlighting the broader economic uncertainties, including geopolitical tensions and fluctuating interest rates, which contribute to a cautious approach to IT spending.

The episode also delves into the potential impact of increased regulation on managed service providers (MSPs). Both Seth and Rich discuss the sentiment among MSPs regarding the need for stricter regulations to elevate industry standards and eliminate subpar competitors. While some MSPs may view regulation as a necessary headache, they recognize that it could ultimately benefit the industry by fostering trust and accountability among service providers.

Finally, the conversation shifts to the rise of bespoke platforms and the growing trend of international business among channel firms. Seth notes that many companies are increasingly looking to operate globally, driven by the demand for data services and cybersecurity solutions. This trend presents both opportunities and challenges, particularly in navigating varying regulations across different regions. The episode concludes with a reflection on the importance of data management and infrastructure as businesses seek to leverage AI and other technologies effectively, emphasizing the need for MSPs to build the necessary skills to meet these evolving demands.