TeamViewer has announced a new partnership with Thrive to integrate Digital Employee Experience capabilities into Thrive’s ServiceNow-based managed services platform. This collaboration aims to enhance visibility into endpoint performance and employee experience while enabling proactive issue detection and automated remediation, moving away from traditional reactive support models.
ServiceNow announced a multi-year partnership with Anthropic, just a week after teaming up with OpenAI. The collaboration will integrate Anthropic’s Claude AI into ServiceNow’s platform to enhance AI-driven products. The company reported fourth-quarter results that beat expectations, with earnings per share of 92 cents (vs. 88 cents) and revenue of $3.57 billion (vs. $3.53 billion), a 20.5% increase from last year’s $2.96 billion. Despite this, shares fell over 3%. Net income rose to $401 million from $384 million last year. ServiceNow forecasts Q1 subscription revenue of $3.65-$3.66 billion and full-year revenue of $15.53-$15.57 billion.
Cork Cyber has announced a new integration with ScalePad’s Lifecycle Manager X, designed to streamline the preparation of quarterly business reviews (QBRs) for managed service providers (MSPs). This integration allows Cork Vantage insights to be embedded directly into ScalePad Deliverables, enabling MSPs to include cybersecurity risk and compliance data in client-ready QBRs without manual reporting. The integration offers features such as a high-level overview of security and compliance events, including identified risks and remediation progress, all presented in a standardized format. It aims to shift QBRs from reactive updates to strategic discussions. The solution is built on ScalePad’s Lifecycle Manager X platform and includes default report pages for Cork Vantage, allowing for standardized cybersecurity reporting in QBRs without additional configuration.
Why do we care?
Thrive isn’t rejecting the MSP stack because it’s bad. They’re rejecting it because it’s built for a different era—one where humans were the coordination engine. Once AI can interpret state and recommend action, the question becomes: where does that decision live? Thrive’s answer is: inside an enterprise workflow platform, not inside a PSA ticket queue.
That’s why ServiceNow matters. That’s why TeamViewer DEX matters. And that’s why OpenAI matters—not as a chatbot, but as a reasoning layer.
This isn’t a play most MSPs should copy. It requires scale, capital, enterprise-grade clients, and tolerance for operational complexity that most providers simply do not have. The MSP market is not converging on one model. It’s splitting.
Some providers will double down on efficiency and standardization using traditional MSP tools. Others—like Thrive—will operate more like outsourced enterprise IT, with AI compressing complexity enough to make that viable at the upper end of the market.
The mistake would be assuming one replaces the other.
The real takeaway is this: AI doesn’t just automate work. It changes which platforms make sense. Thrive is betting early—and loudly—on that reality.