BE IN THE CLOUD launched a new, cost-effective backup solution for Microsoft 365, serving over 10,000 businesses across 25+ countries. It alleviates data loss risks from deletion or system failures. Its unique pricing is based solely on storage, with unlimited licenses, making it up to five times cheaper than traditional options. Key features include regional storage choices in the UK, US, EU, Canada, and Singapore, and a white-label option for MSPs. Tim Smith, Operations Director, states it is designed to be simple and affordable to prevent overpayment for data protection.
vCIOToolbox has released Fusion 360, an AI-enhanced automation engine designed for Managed Service Providers (MSPs) to streamline Technology Business Reviews. This new feature allows MSPs to reduce assessment preparation time from hours to minutes by automating data inspection and interpretation. Fusion 360 integrates with existing IT management tools and provides intelligent suggestions for account management teams. The tool is aimed at helping MSPs focus on strategic planning rather than administrative tasks. It does not replace any specific product but fills the need for improved efficiency in delivering client business reviews in the industry.
Why do we care?
Microsoft 365 backup is being aggressively commoditized, with pricing shifting toward raw storage instead of per-user licensing. That lowers costs but also removes a traditional margin buffer for MSPs.
At the same time, tools like Fusion 360 are automating the preparation and interpretation work behind Technology Business Reviews. That reduces labor but also eliminates one of the last defensible time-based activities in the vCIO model.
The common thread is execution compression. Backup execution is cheaper. Review execution is faster. Neither creates differentiation, and both eliminate time-based justification for the vCIO role.
For MSPs, the implication is clear: value must move up the stack—into governance, decision ownership, and measurable outcomes. Tools that reduce cost are helpful, but only if paired with a clear repositioning of what clients are actually paying for.
The market is no longer rewarding execution at scale—it’s rewarding decision ownership under uncertainty.