Kaseya has announced that its Kaseya 365 subscription has been adopted by over 4,000 MSPs in the three months since its launch, with more than 5 million endpoints being managed, secured, backed up, and automated. MSPs using Kaseya 365 have reported 30-50% higher profits and significant cost savings. Kaseya aims to make MSPs the most profitable business service providers for SMBs with its 4-pronged plan.
Why do we care?
Kaseya took the time to do a press release here, which is notable as they want to highlight this stat. Here’s a noteworthy observation – that figure is not new MSPs, but simply MSPs. It’s logical to assume that existing customers would take a lower price point, right? Let’s not analyze this as growth numbers; this didn’t launch from nothing. It’s a pricing bundle cleverly written to make observers think something new has launched.
Our takeaway is that the Kaseya message concerns price and margin, not product.