I’ve mentioned the FCC’s broadband mapping efforts before. On Tuesday, they released their latest and most accurate map of who in the US has internet access. Consumers, states, localities, tribes, and others can dispute whether the map accurately depicts the internet service they get. FCC has identified more than 114 million locations where the internet could be installed.
Three hundred thirty thousand more unserved locations have been identified since the FCC came out with the first iteration of the broadband map in November that had not yet been subject to any challenges.
More than 75% of the four million+ challenges to the map have been resolved, according to the FCC.
Why do we care?
Very tactically, if you have customers in need, this is the time to ensure the maps are accurate on their behalf. There will be investments made by the federal and state governments in broadband, and having this data correct is critical.
Two other actions. Providers can use the information from the FCC broadband map to make strategic decisions, such as identifying potential new markets or underserved areas that may benefit from their services. And this is fodder for your communications with customers.