Managed services sales are going up, says the majority of European business leaders, per a report from TD Synnex in collaboration with Canalys.
Professional services are expected to increase for 65% of respondents, followed by consumption-based anything as a service (XaaS) (50%), packaged services (44%), and product lifestyle services (38%).
Most European partners (63%) also forecasted that hardware resale would be fundamental to their business mix, with 25% saying the category will increase and 38% indicating no change. It found that every type of service is expected to grow, with managed services top of the pile at 74%.
Why do we care?
Maybe I’m having too much fun making heads or tails of the trends, or it’s just whiplash from different insights. I’m not going to dwell on the positivity here and instead focus on the increase in professional services. I’ve seen more and more value from providers delivered in their unique service offerings versus their packaged solutions, and I want to highlight this increase.
Delivering value via key professional services in the productivity layer is where it’s at.