Opens in a new tab
News, Trends, and Insights for IT & Managed Services Providers
News, Trends, and Insights for IT & Managed Services Providers
Business of Tech | Why customers leave MSPs and why they stay

A new report from Action1 says that 23% of small and midsize businesses are looking to replace their current managed services provider.     Forty-eight percent of respondents complained about performance issues with devices, which was the top factor that would cause them to change.   Another major reason was outages or unplanned system reboots, which 33 percent of respondents reported.

Unrelated, IR announced their findings on MSPs too.    52% of organizations interviewed are focused on infrastructure modernization. With these evolving mandates, tech teams are engaging MSPs to help them achieve business goals. While 43% are scaling existing technology, 36% are deploying new technologies.   Their key point — CIOs and tech teams are witnessing a shift in their mandates. They are now also tasked with delivering business and customer outcomes.

Why do we care?

Roughly 25% of providers are breaking even or losing money too.   Correlation is not causation, and I’m not necessarily directly relating the two… I’m just observing that not all providers are the same.   And, let’s say it, not all are competent.   

Let’s take the two points together.  Customers will react badly to core service problems – and if you’re not doing the entry-level well of keeping things running, they will leave.    But that’s just the barrier to entry – and if you want more leeway for any possible stumbles, you had better focus on those business goals.    It’s easier for a customer to forgive a stumble when you’re driving the bottom line directly.  

 

Choose your upgrade:

Get the full benefits of Business of Tech Plus

Insider Access

$12/month

Perfect for MSPs and ITSPs that want full interviews, early access, and ad-free listening

  • Programmatic Ad-free private podcast feedSame show, little interruptions
  • Channel Chatter previews1–2 topics with light insights
  • Early access to interview episodesHear it days before public release
  • Monthly Insider BriefTighter analysis you can share internally
  • Extra audio segmentsCut interviews, behind-the-scenes commentary, quick competitive notes
  • Become an Insider for $12/month

    Leadership Access

    $149/month

    Perfect for MSPs and Vendors that run a team and need the extended tactics, executive summaries, and weekly alignment brief

  • All Insider Access benefits plus . . .
  • Invite your teamIncludes access for 5 team members with option to add more
  • Vendor Strategy BriefsThe entire library, plus new analysis every month
  • Channel ChatterAll topics, full insights, complete vendor discussion + sentiment list
  • Quarterly State of the Channel Briefing
  • Monthly AMA submission priorityAsk Dave direct questions, and skip the line
  • Get the Leadership Edge for $149/month

    Vendor Partner

    $500/month

    Perfect for channel companies or vendors looking to deepen their engagement with the show.

  • All Leadership Access benefits plus . . .
  • Get highlighted as a show sponsor You'll get placement in the show notes, throughout the website, and on our dedicated sponsors page.
  • Enjoy regular shout outs You'll be featured in a rotating format during the show
  • Become a show sponsor for $500/month

    Search all stories